Unpopular Realities About What it REALLY Takes to Scale to 6 Figures + Beyond

In Episode 137 of the Best Coach Ever podcast, we get real about the unglamorous truths of scaling an online coaching business to six figures and beyond. First off, if you think you’re going to hit massive revenue goals without investing time and money, think again. I know, you don’t want to hear it, but scaling means continuous investment in your business—whether that’s hiring a team, bringing on a business coach, or leveling up your strategy. Trust me, I’ve been there, thinking I could “bootstrap” my way to success, but it’s not a sustainable path.

Next, let’s talk about the work you don’t feel like doing. I get it—some tasks feel hard, boring, or uncomfortable. But guess what? Every successful entrepreneur has had to show up on days they didn’t feel like it. You’re not always going to be in “flow,” and the hustle is real sometimes. If you’re waiting to only do things when they feel perfectly aligned, you’re setting yourself up for failure. Successful business owners? They get it done, aligned or not.

And here’s another tough pill to swallow: Scaling means stepping into discomfort, dealing with rejection, and facing failure head-on. You can’t avoid it. If you’re not willing to take risks, you’re not going to grow. So, it’s time to build that threshold for failure—because that’s where the real growth happens. You’ve got to start thinking like a CEO, not just a coach, and make decisions that are going to move you forward, even when it’s scary.

If you’re serious about growing your business, this episode is a must-listen. It’s packed with the mindset shifts and strategies you need to break through the income ceiling that’s been holding you back. And hey, if you're feeling stuck, you know where to find me. Let’s scale that business together.

In this episode, I cover:

  1. My Journey to Business Coaching [0:00 – 7:00]

– Sharing my transition from fitness coaching to business mentoring.

– My mission: Helping women build successful businesses while maintaining a fulfilling life.

  1. The Challenge of Creating Relevant Podcasts [7:01 – 12:30]

– The struggle with keeping podcast episodes brief.

– The temptation to dive into big, complex topics instead of just quick tips.

  1. The Reality of Scaling: Time and Money [12:31 – 18:00]

– Scaling a business requires ongoing investments in time and money.

– Personal example: How investing in a business coach helped her grow from $2-3k months to consistent $10-12k months.

  1. Hiring Help and Overcoming Burnout [18:01 – 25:00]

– The importance of hiring team members to scale and prevent burnout.

– My experience with resisting the need for help & how it led to business struggles and personal burnout.

  1. Building a Six-Figure Business: More Than Strategy [25:01 – 30:00]

– Transitioning from hustle to implementing sophisticated business systems and processes.

– Why mindset is crucial alongside strategy when scaling to six figures and beyond.

  1. The Mental Blocks Holding Coaches Back [30:01 – 35:00]

– Common struggles like imposter syndrome, fear of failure, and self-doubt.

– How these mental roadblocks prevent coaches from taking the necessary risks to grow.

  1. Facing Discomfort in Business [35:01 – 40:00]

– Embracing tasks and work that feel uncomfortable or unaligned but are necessary for growth.

– The difference between flow-based work and disciplined action in entrepreneurship.

  1. Developing a CEO Mindset [40:01 – 47:08]

– Moving from the role of coach to the mindset of a business leader and CEO.

– The need for strategic decision-making and long-term planning to break through income 

Share this post