In Episode 177 of the Best Coach Ever podcast, Lynette gets radically honest about something most entrepreneurs avoid talking about: failure. Over the last several months, she faced three moments that felt like massive flops — a high-level client leaving, sales calls tanking after a price increase, and a paid masterclass underperforming after a $10,000 ad spend.
Instead of spiraling (okay… maybe spiraling a little), she chose to turn each setback into a catalyst. This episode is a masterclass in emotional resilience, leadership, and what it actually looks like to level up in business — not when everything is going well, but when it absolutely isn’t.
If you’ve ever felt rejected by a client, questioned your pricing, or watched a launch flop in real time, this one will hit home.
If you love this episode, don’t forget to leave a 5-star rating and a quick review. It’s the best way to support the podcast and help us keep bringing you honest, behind-the-scenes conversations like this one.
In this episode, we cover:
- When a Top Client Leaves: The Wake-Up Call I Didn’t Want [0:00 – 5:15]
-A long-term, high-performing client chooses another coach — and why it stung.
-The uncomfortable truth: I was playing small and not building “bigger rooms.” - Playing Small vs. Building Bigger Rooms [5:16 – 10:45]
-How self-doubt and identity kept me coaching only beginner-level clients.
-The decision to raise the ceiling on every offer and expand my capacity as a leader. - Raising My Prices and Immediately Hearing “No” [10:46 – 16:20]
-Increasing my 1:1 coaching to market value… and losing sales calls because of it.
-How lack of conviction (not price) was the real problem. - The Leadership Reframe: Failure as Feedback [16:21 – 20:30]
-Investigating what didn’t work instead of burning it all down.
-Why strong leaders feel the feelings — but move anyway. - The $10,000 Masterclass That Underperformed [20:31 – 24:30]
-Testing a new webinar strategy that didn’t align with my instincts.
-The emotional hit of failing publicly — and financially. - Trusting My Gut & Rebuilding From Scratch [24:31 – 27:45]
-Reworking the entire masterclass in days and returning to what works.
-How that “flop” became my best-performing webinar ever. - The Real Lesson: Success Is a Decision, Not a Feeling [27:46 – 30:00]
-Why your response to failure defines your growth.
-Choosing resilience, tenacity, and forward motion — every single time.
Connect with Lynette:
Instagram: https://www.instagram.com/lynettemarieh
Fitness Coaching Business Accelerator: https://fcbaprogram.com
The Wellness CEO Mastermind: https://wcmprogram.com
